sevenone. x PARKER'S
A never before seen concept in the UAE, by the keeper of the park.. Parker's was definitely a fun and challenging project. Getting people to have a little fun hunting for the special key before they can actually come and eat at the restaurant was the aim and we kept building on different ways to make this happen.. with key hunts in neighborhood parks, the city's hotspots, the Dubai Mall etc.
It all started in a quiet neighborhood park in Dubai, Al Khazzan Park, with key hunts happening in all neighborhood parks around the city.
The Parker's pop up featured a small menu with a few items that soon became signature dishes.